Sanef was formed to promote and defend the four cornerstones of an effective South African media industry – excellence in journalism, freedom of the press, ethical conduct and diversity

We promote high standards of journalism through training and education programmes as well as research such as the 2002 and 2005 Skills Audits. 

South Africa’s press freedom was earned through the dedication of the country’s early media stalwarts. Today Sanef upholds media freedom by serving as a media freedom watchdog and by facilitating debate on issues affecting media freedom. 

We are committed to encouraging an ethically driven media and encourage access to ethics training and the dissemination of codes of conduct such as the South African Press Code and other publications.

Given the country’s history of racial and gender inequality, Sanef contributes its research and support to the task of bringing diversity to the media industry.